I created digital ads promoting a Young Adult novel for Amazon Publishing. Overseeing the process from concept to production, I presented the client with three art direction options before resizing the chosen direction for different social media platforms and ad placements.
➡ Art Direction
I wanted the design to reflect the youthfulness of the story, so I created sticker-style illustrations representing key details from the book. I paired these with handlettering to emphasize the story's message of authenticity.